Archive for October, 2009

IdealHeels a Must for Funerals!

I attended a beautiful funeral yesterday. The funeral was for an amazing women who lived to be 94 years old.  The service was held in a sweet Catholic church, St. Mary’s, in Spring Prairie, Texas.  This church was not like a lot of the Catholic churches in the city, rather, this one was very small,  quite old and beautifully simple.  It had lavender stained glass windows and a white interior, and it was filled with aromas from the various floral arrangements send to honor the departed.

The service was very traditional, a full mass followed by a burial service in the peaceful cemetery behind the small white church.  Once the service was complete, the crowd followed behind the priest, hearse and pallbearers to the site of burial, about 100 yards.  It felt very “Irish.” The crushed gravel path was easy to traverse in heels, but once we entered the cemetery, all of us encountered a soggy mix of grass and dirt to traverse.  Of course, I had my IdealHeels on (I don’t leave home without them) and walked easily across the terrain without sinking, tripping or begriming my heels with mud.  As I walked with ease, I heard women whispering back and forth about the need for a pair of flats.  A few who knew I was wearing IdealHeels made a point to come up to me and say, ” I wish I had a pair of IdealHeels on today.”  Even a few men asked me, “are you wearing those heel guards?”

After the burial service was complete, we trekked back towards the church hall and enjoyed sharing memories, great Texas BBQ and desserts supplied by the “church ladies,” which were incredible!  In fact, we were sent home with leftover carrot cake and I just had a piece with my coffee for breakfast!   Anyway, I noticed several pair of heels in the hall with mud caked on and even a few leaves stuck to the side of one pair.  I simply slipped my muddy IdealHeels off and had the only pair of pristine heels in the building. Mimi would have been proud.

Rest In Peace Emma “Mimi” Goertz. Your memory will remain in our hearts forever.

29

10 2009

IdealHeels a Must for Bridal Portraits

More and more brides are wearing IdealHeels while they take their bridal portraits to keep their special wedding heels in mint condition for the big day!   Not having taken bridal portraits myself, I wasn’t aware of  the precarious situations brides put their shoes, and gowns, in when taking their bridal portraits!

A few weeks ago a bride to be emailed me asking me when our Clear IdealHeels would be in stock because she wanted to order them for her entire wedding party, her self included.  Apparently, her outdoor wedding, with a gorgeous view, is covered in cobblestone, grass and stone pavers! Probably commonplace for outdoor wedding venues.

To practice for her spring wedding, and to take advantage of the beautiful views at her selected wedding venue, the bride decided to take her bridal portraits at the same venue.   She purchased a sample pair of Clear Tall IdealHeels (limited sample pairs of Clear are available now–Fall inventory arrives at the end of November) and wore them for her portraits.  Below is a quote from the bride to be.

“IdealHeels are unbelievable!  As you know my wedding venue is covered with cobblestone, grass and pavers, however, I just completed my bridal portraits at the venue, sporting idealheels and they saved the day! I walked over grass and did not sink, I walked right over the cobblestone that would have shredded my BEAUTIFUL Manolo Blahnik Putziba Silver Stilettos to pieces!  Plus it rained this morning and the the entire venue was soggy, still the IdealHeels kept the heels on my shoes clean and damage free, so they will be PERFECT when I walk down the aisle in March next year!  Thank you so much! BTW, I will be purchasing more pairs for my wedding party as well.  They will be wearing black heels, so the black IdealHeels are perfect–and very much needed!”

I was so excited when I got this email because, well, I love to make customers happy, but also because it opened my eyes to yet another great benefit of wearing IdealHeels.  The email also inspired me to go online and find bridal portraits where the bride could have really used a pair of IdealHeels.

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27

10 2009

Running in Heels, a New Central Texas Tradition

The inaugural Stiletto Stampede for the Cureâ„¢, presented by IdealHeelâ„¢ and Dillard’s, went off without a hitch this past Sunday at the Hill Country Galleria.  Men, women and children donned high heels for a great cause and as a result raised awareness and money for a very special cause.

The Stiletto Stampede for the Cure is a high heel dash (100 yards) with a mission to encourage young women and men to know and understand the risks of breast cancer and empower them to prevent the disease by utilizing overall Breast Self-Awareness through early detection, screening methods and education.

The event was comprised of testimonials from “Previvors,” four race heats, prizes, a fashion show and breast cancer education seminars.  Below are pictures from the event.  Dates for next year will be posted soon, as well as the fundraising results from this year, so please stay tuned for next year’s Stiletto Stampede for the Cure!

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Stiletto Stampeders

Stroller Stampeders

Stroller Stampeders

The Organizing Committee

The Organizing Committee

If you would like additional information on this event, or would like to purchase an event T-shirt or Tank ($10) please send an email to info@idealheel.com.

07

10 2009